Marketing Ideas for CPAs

You’re probably on LinkedIn yourself, being a professional, but are you sure you’re letting it work as hard as it can to promote your long-term CPA career success? Social media expert Alexandra Gibson says you’re probably not, since most people don’t fully utilize the variety of career-promoting aspects the platform offers. It’s growing rapidly, and [...]

Though smaller than LinkedIn, BranchOut is growing fast and positioned to become a major player among professional networking platforms. With 25 million users (versus 150 million for LinkedIn) it might be easy to dismiss this relative newcomer as a lightweight. In reality, since it rides on top of Facebook, it could pick up vast quantities [...]

It can be tricky to do without being obvious, given its wide public reach, but that’s also what gives social media such power as a search platform. Now that busy season is over for CPAs, most of you are looking forward to an easier pace and some time to catch up on the many work [...]